Empirical Charlene MCGEE 750ml

Empirical Charlene McGee is an experimental smoke-forward spirit from Empirical, the Copenhagen flavor company founded by Lars Williams and Mark Emil Hermansen — named with a nod to the fire-starting character, and built around a distinctive smoky, pyroligneous character that sets it apart from conventional spirits.

Empirical approaches spirits the way a kitchen approaches flavor, drawing on its founders’ Noma background and a low-intervention, ingredient-led philosophy. Charlene McGee leans into smoke as its defining signature — an aromatic, savory spirit meant to be explored on its own terms rather than treated as a classic juniper gin.

Specs

• Producer: Empirical, Copenhagen, Denmark
• Style: Experimental smoke-forward spirit
• Character: Distinctively smoky and aromatic
• Size: 750ml

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Frequently Asked Questions

What is Empirical Charlene McGee?

An experimental, smoke-forward spirit from Empirical in Copenhagen, built around a distinctive smoky character rather than a classic gin botanical profile.

Is it a traditional gin?

No — Empirical makes flavor-forward, low-intervention spirits rather than juniper-led gin, and Charlene McGee is best appreciated on its own terms.

How should I serve it?

Best chilled and neat or over ice so its smoky aromatics come through; keep any mixer minimal.